Website Design Brief for Successful Small Business Website Design

Why a Website Design Brief is Critical to a Successful Small Business Website

Learn Why a Website Design Brief is Critical to a Successful Small Business Website Project

An effective and appropriate website design brief (WDB) can be an important creative starting point for a successful web design project, because, it provides the opportunity to outline and document all of the immediately-understood and necessary components of your project.

  • A website design brief is not a contract for “services”.
  • A website design brief is not a “project plan”.
  • A website design brief fee should be included in the web design contract

Starting a great small business website will be a complex and interactive project when working with the BLD BTR team. Without effective and appropriate planning and project management systems in place, you are “planning to fail”.

As a premium website design agency it’s critical to identify as many obstacles as possible, as soon as possible. There must also be a consensus and clear documented understanding of the agreed-upon objectives, schedule, responsibilities, and the expected outcomes including key metrics.

By creating and implementing a website brief, you can achieve client goals and stay on budget… while avoiding “scope and mission creep” and managing inevitable changes and client expectations.

Starting a great small business website will be a complex and interactive project when working with the BLD BTR team. Without effective and appropriate planning and project management systems in place, you are “planning to fail”.

As a premium website design agency it’s critical to identify as many obstacles as possible, as soon as possible. There must also be a consensus and clear documented understanding of the agreed-upon objectives, schedule, responsibilities, and the expected outcomes including key metrics.

By creating and implementing a website brief, you can achieve client goals and stay on budget… while avoiding “scope and mission creep” and managing inevitable changes and client expectations.

QUICK NOTE:  

In my 27+ years of experience, “spec work” is 100% BS. To my fellow website designers… I’d advise don’t do this. You are setting your value at $0. To prospective clients, if you are not an NPO then please do not ask for this, or any *free services to be provided in advance to prove our worth and value. (NPO’s may qualify for free services).

John Doe
John Doe@username
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John Doe
John Doe@username
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John Doe
John Doe@username
Read More
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